How To’s

Publish Your Articles on IPA & IMPress The Easy Way

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Many of our IPA members have published successfully on our IPA site.  Once we can determine the skill level and ability to publish on our IPA site, we will invite those members that qualify to join our staff at IMPress.  Both sites are similar in that they are both WordPress Blogs.  The difference in publishing on the two is the sites “Theme”

The theme is basically the design of the site and on each site there are some differences in ...

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How To Gain Important Media Access

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What Determines Legitimate Press ID

It seems that some of the press card mills I have seen on the internet claim that one only needs a press card that “Looks Good” and it will get them access to many events.  IPA however challenges that notion and continues to state that the IPA Press Card is only an identification card that confirms our members status, expirations date and profession when displayed.

We have also seen a comment ...

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Finding And Concurring Trade Shows

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Revised:  The advice in this article is as  timely today as when I first wrote it years ago.  I have updated it with more current images to illustrate the article better.

This is a more in depth How To article while that one is a good overview of the process and benefits of covering these shows.

Trade and Consumer Shows – a Reviewer’s Boot Camp

I lived in the New York and New Jersey area all my life and have traveled ...

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How To Get More Reads On Your Articles

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Writing articles for the web is not just writing some nice prose or publishing some pretty photos, it is understanding how to write and compel people to click on the link and read or view the articles.  Promotion of course is important, but more important is knowing how to write to attract readers.

This article will help you understand the importance of publishing your articles and improving the number of reads it will receive.

In reviewing many of the most popular ...

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Members Guide For Posting Articles, Images and Videos

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Working with the new IPA.Org Website

If you have read all three of the articles about publishing on IMPress, you are ready to see some of the differences in working on our new site.  The basics are the same, but each theme and or plug-ins we have added to this site require a slightly different way for you to publish your articles. You will notice that the formatting menu on the new site is ...

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Advanced Authors Guide For IMPress – P 2

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In my first authors guide to working on IMPress using our WordPress blog engine, I went over many of the basics.  As we continue to add new plug-ins that offer more features it became clear that a more advanced guide would be necessary.  The second article for those that have gotten past the beginners stage included many tips and tricks using the formatting menu and covered some of the most common errors our staff members were making when posting ...

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Advanced Author’s Guide For IMPress & WordPress – Part 1

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Our introduction author’s guide for IMPress, was your introduction to IMPress and our WordPress blog admin area.  That article dealt with many of the basic functions and was a fast start to posting your articles properly.  It gave you a lot of basic information with many links for more directly to WordPress.  We discussed certain formatting techniques that would enable each author the ability to keep the look and feel of their posts to comply with the format we ...

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Authors Intro Guide For IMPress

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Do You Qualify To Join Our Staff At IMPress?

For those IPA members who have qualified to become part of our new publication IMPress, congratulations. Your published work on our site has proven you can maintain the high standards and quality of content for publication on the site.

We have already registered a number of members and given them permissions on the site as an Author which will allow them to login to the Author’s Admin on the site ...

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Facebook Easy Way To Promote Your Work – IMPressive Stats Look!

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Many of us have been busy posting our articles and photos on IMPress or on the IPA website and I wanted to thank you all for doing so.  This article should explain how you can increase the readership on your articles and do it by spending a few moments once you hit the publish button on our site to take your article live.  Consider this as part of the publishing process at IPA and a must ...

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IPA's Hall of Shame

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Miso Sevelj Enters Our Hall of Shame

Warning!  Do Not Grant Media Access

On Nov. 6, 2010, Michel Miso Sevelj a New York photographer decided to join IPA.  He called our offices to see if he could get rush service on his Press ID kit because he wanted to gain media access to a fashion show being held in ...
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